Root to Fruit Privacy Policy

Effective Date: September 14, 2026
Last Updated: September 14, 2026

Root to Fruit LLC ("Root to Fruit," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit www.roottofruitphl.com, place an order, create an account, subscribe to communications, request catering information, contact us, or otherwise interact with our meal-delivery and catering services (collectively, the "Services").

By using the Services, you acknowledge the practices described in this Privacy Policy. If you do not agree with this Policy, please do not use the Services.

1. Information We Collect

Information You Provide

We may collect information that you provide directly to us, including:

• Contact information: Your name, email address, telephone number, billing address, delivery address, and recipient information.

• Account information: Information used to create and manage an online account. Login credentials are processed through our website platform and are not visible to us in plain text.

• Order and transaction information: The meals or services ordered, quantities, prices, discounts, order history, delivery date and window, payment status, and related transaction details.

• Payment information: Payments are processed by third-party payment processors available through our website platform. We generally receive transaction details, such as the payment status and amount, but not your complete payment-card number.

• Delivery information: Delivery instructions, building or access information, preferred delivery window, recipient contact information, and other details needed to complete a delivery.

• Dietary and accommodation information: Allergies, dietary preferences, ingredient restrictions, meal modifications, or other special instructions you choose to provide. We use this information to prepare and fulfill your order, but we cannot guarantee an allergen-free environment unless we expressly confirm otherwise.

• Catering and event information: Event date, location, estimated guest count, menu interests, budget information, dietary needs, and other details submitted through a catering inquiry or consultation.

• Communications: Information included in emails, contact forms, customer-service requests, surveys, reviews, referrals, promotions, or social-media messages.

• Marketing preferences: Your email address, optional telephone number, and communication preferences when you subscribe to newsletters or promotional messages.

You are responsible for ensuring that information you provide about another person, such as a gift recipient or event contact, is accurate and that you are authorized to provide it.

Information Collected Automatically

When you use the Site, we and our service providers may automatically collect:

• IP address;

• browser, device, and operating-system information;

• pages viewed, links clicked, referring pages, and approximate visit times;

• account, cart, and checkout activity;

• cookie identifiers and similar online identifiers; and

• diagnostic, performance, security, and fraud-prevention information.

We may collect this information through cookies, pixels, tags, local storage, server logs, and similar technologies.

2. How We Use Information

We may use information to:

• operate, maintain, and improve the Site and Services;

• create and manage customer accounts;

• process payments, orders, refunds, credits, gift cards, discounts, and loyalty or referral benefits;

• prepare, package, schedule, route, and deliver orders;

• respond to dietary requests, ingredient questions, customer-service issues, and catering inquiries;

• communicate about orders, deliveries, account activity, policy changes, or service updates;

• send newsletters, menu announcements, promotions, or other marketing communications when permitted;

• personalize the Site and understand which products, pages, and promotions are useful to customers;

• measure website traffic and marketing performance;

• detect and prevent fraud, misuse, security incidents, or other harmful activity;

• maintain business, tax, accounting, and transaction records;

• enforce our terms, policies, and agreements;

• comply with legal obligations and respond to lawful requests; and

• carry out another purpose disclosed when information is collected or with your consent.

3. How We Disclose Information

We may disclose information to the following categories of recipients when reasonably necessary:

• Website and commerce providers: Providers that host and operate our website, customer accounts, online ordering, checkout, forms, and related features, including Wix and its service providers.

• Payment processors: Companies that securely process payments, refunds, and transaction information.

• Delivery providers: Routing or logistics providers and authorized drivers or couriers who need customer names, addresses, telephone numbers, delivery windows, and delivery instructions to complete orders.

• Email and communications providers: Services used to send menus, newsletters, order-related communications, or customer-service messages, such as Mailchimp or similar providers.

• Analytics and advertising providers: Services such as Google Analytics, Meta, or similar tools when they are enabled on the Site. These providers may use cookies or similar technologies subject to their own policies and your available consent choices.

• Professional advisers and business vendors: Accountants, attorneys, insurers, consultants, information-technology providers, and other vendors that assist with legitimate business operations.

• Government and legal authorities: When required by law, subpoena, court order, or other legal process, or when reasonably necessary to protect rights, safety, property, customers, or the public.

• Business-transfer recipients: In connection with a potential or completed merger, financing, acquisition, reorganization, or sale of some or all business assets.

• Other recipients at your direction: When you ask us to disclose information or otherwise consent to the disclosure.

We do not sell or rent personal information for money. Certain analytics or advertising activities may be treated as a "sale," "sharing," or targeted advertising under some state privacy laws even when no money changes hands. Where required, you may manage nonessential cookies through the Site's cookie controls or contact us using the information below.

4. Cookies and Similar Technologies

The Site uses essential cookies that support functions such as security, account access, shopping carts, checkout, and saved preferences. With your consent where required, the Site may also use analytics, functional, or advertising cookies to understand traffic, improve performance, and measure marketing.

You may manage cookies through the cookie banner or privacy controls displayed on the Site, when available, and through your browser settings. Blocking some cookies may cause account, cart, ordering, or checkout features to work incorrectly.

Your interactions with third-party platforms, including social-media services, are also governed by those companies' privacy policies.

5. Email and Text Communications

If you subscribe to promotional emails, you may unsubscribe using the link included in those messages. Even if you opt out of marketing, we may still send non-promotional communications concerning an order, delivery, account, payment, catering inquiry, or other transaction.

If we offer promotional text messages, we will request any consent required by law. You may opt out of promotional texts by following the instructions in the message. Message and data rates may apply.

6. Your Privacy Choices and Rights

Depending on where you live and subject to applicable exceptions, you may have the right to request that we:

• confirm whether we process your personal information;

• provide access to or a copy of certain personal information;

• correct inaccurate personal information;

• delete certain personal information;

• provide certain information in a portable format; or

• honor an applicable opt-out request concerning targeted advertising, sale, or sharing.

You may also update certain account information by logging in to your account. To submit a privacy request, email roottofruit0@gmail.com. We may need to verify your identity before completing a request. You may use an authorized agent where permitted by law, but we may require proof of the agent's authority.

We will not discriminate against you for exercising an applicable privacy right. We may deny or limit a request when permitted or required by law, including when information must be retained for transaction, tax, fraud-prevention, safety, or legal purposes.

7. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Policy, including fulfilling orders, maintaining customer accounts and business records, resolving disputes, enforcing agreements, preventing fraud, and satisfying tax, accounting, insurance, and legal obligations.

Retention periods vary depending on the type of information, the nature of our relationship with you, and applicable requirements. When information is no longer reasonably needed, we may delete it, anonymize it, or securely retain it until deletion is practical.

8. Data Security

We use reasonable administrative, technical, and physical measures designed to protect personal information. We also rely on established service providers to host the Site, process payments, and support business operations.

No security measure, website, storage system, or method of transmitting information is completely secure. We therefore cannot guarantee absolute security. Please use a strong, unique password for your account and notify us if you believe your account or personal information has been compromised.

9. Children's Privacy

The Services are intended for adults and are not directed to children under 13. We do not knowingly collect personal information directly from children under 13. If you believe a child has provided personal information to us, please contact us so we can review and, where appropriate, delete it.

Purchases and contracts for meal delivery or catering must be made by an adult or by someone otherwise legally authorized to enter into the transaction.

10. Third-Party Websites and Services

The Site may contain links to third-party websites, platforms, or services. We do not control and are not responsible for their privacy, security, or content. Review the privacy policy of any third-party service before providing information to it.

11. United States Operations

Root to Fruit operates in the United States and provides meal-delivery and catering services primarily in the Philadelphia region. Information may be processed and stored in the United States or in other locations where our service providers operate, subject to applicable law and contractual protections.

12. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our Services, technology, vendors, or legal obligations. The revised version will be posted on this page with an updated effective date. If a change is material, we may provide additional notice when appropriate.

13. Contact Us

For questions, concerns, or privacy requests, contact:

Root to Fruit LLC
5401 Tacony Street, Building 38
Philadelphia, PA 19137
roottofruit0@gmail.com
215-680-0483